It’s Super Bowl Ad Season!

Image from Flickr by Like_the_Grand_Canyon

The Super Bowl is a bingerific celebration filled with every snack food known to man so it’s no surprise that healthy eating is usually shelved until Monday. You could have tried low-fat cheese on those big-game nachos or quenched your thirst with a Pepsi Max (no calories means it’s good for you, right?), but that probably won’t do much to counteract the cooler full of beer you polished off or the bag of chips you ate after watching those fantastic new Doritos commercials.

As entertaining as those ads were (who can resist an adorable dog?) and as good as they make Doritos sound, a closer look at the ingredients and nutrition facts should cause you to think twice about making them your go-to snack.

The ingredients list for Doritos Nacho Cheese Flavored Tortilla Chips is long (and, on their website, really tiny. *Click “see nutrition label”) and includes hard-to-pronounce ingredients such as maltodextrin, monosodium glutamate (known as a flavor enhancer) , partially hydrogenated soybean oil and cottonseed oil and disodium phosphate (used commercially as an anti-caking additive) in addition to the expected corn, cheese and flour.

Of course, these ingredients are typical of processed foods and Doritos is just another brand actively encouraging us to make the choice for unhealthy, processed snacks against what should be our better judgment.


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